Topic

Rates

Setting, justifying, and raising tutoring rates without losing the students you want to keep.

BusinessJun 8, 2026·10 min read

How Many Students Do You Need to Tutor Full-Time? The Honest Arithmetic

Skip the guesswork. Build your own student number from income, rate, and lesson frequency — plus the hidden multipliers and the capacity ceiling.

A woman on a home sofa bites her lip and gathers nerve before sending a message on her phone
RatesMay 29, 2026·12 min read

The Rate-Raise Conversation: Scripts That Don't Lose Students

Three scripts (email, in-lesson, waitlist), four verbatim objections, and the responses that hold the new rate without losing students.

A man taps a pen against his lip over coins and a notebook at a sunlit café table
BusinessMay 20, 2026·11 min read

How Much Should You Charge for a Trial Lesson?

Free trials attract tyre-kickers; full-price trials kill conversion. The 50%-with-credit model with the conversion-rate maths to back it up.

A woman looks up from a notebook on a sunny street bench with a slow dawning self-worth smile
RatesNov 7, 2025·9 min read

How to Set Your Tutoring Rates (And Stop Undercharging)

Most tutors guess their rate. Here's how to calculate a minimum, justify a raise, and stop undercharging the work you're already doing.