Telling Your Founder Story
Aims
Goal: tell a 45-second founder story that proves your connection to the problem — the moment of realisation, the insight, why you, and the bridge to the product.
The lesson, stage by stage
- Warm up5 min
Warm-up: Why you, why this
2 warm-up questions
- Reading10 min
Reading: Telling Your Founder Story
Read a 285-word text about Telling Your Founder Story
- Vocabulary8 min
Vocabulary: Telling Your Founder Story Vocabulary
8 items
- Reading10 min
Reading: Two model founder stories
Read a 257-word text about Two model founder stories
- Practice7 min
Practice: Founder-story language
Gap-fill exercise, 6 items
- Practice7 min
Practice: Strong story or weak story?
Matching exercise, 6 items
- Dialogue10 min
Dialogue: Practice: Sharing Your Founder Story
Role-play: You are explaining to an investor why you started your company. (4 lines)
- Discussion10 min
Discussion: Your founder story, live
3 discussion questions
Open the full lesson
The remaining 7 stages of this lesson, with the procedure, the examples and the exercises, are included with Starter, along with the interactive version you can teach from. Lesson 1 of this course is free: the full plan is on this site, and a free account opens it in the interactive player.
Target vocabulary
In a Tuton account these words become your student's vocabulary deck, so they come back in practice between lessons.
This plan comes from the Pitch Delivery & Storytelling course in the Tuton library. Browse all free lesson plans.