Telling Your Founder Story

B1 · Intermediate1 hr 7 minStartup EnglishLesson 2 of 8 · Outline

Aims

Goal: tell a 45-second founder story that proves your connection to the problem — the moment of realisation, the insight, why you, and the bridge to the product.

The lesson, stage by stage

  1. Warm up5 min

    Warm-up: Why you, why this

    2 warm-up questions

  1. Reading10 min

    Reading: Telling Your Founder Story

    Read a 285-word text about Telling Your Founder Story

  2. Vocabulary8 min

    Vocabulary: Telling Your Founder Story Vocabulary

    8 items

  3. Reading10 min

    Reading: Two model founder stories

    Read a 257-word text about Two model founder stories

  4. Practice7 min

    Practice: Founder-story language

    Gap-fill exercise, 6 items

  5. Practice7 min

    Practice: Strong story or weak story?

    Matching exercise, 6 items

  6. Dialogue10 min

    Dialogue: Practice: Sharing Your Founder Story

    Role-play: You are explaining to an investor why you started your company. (4 lines)

  7. Discussion10 min

    Discussion: Your founder story, live

    3 discussion questions

Open the full lesson

The remaining 7 stages of this lesson, with the procedure, the examples and the exercises, are included with Starter, along with the interactive version you can teach from. Lesson 1 of this course is free: the full plan is on this site, and a free account opens it in the interactive player.

Target vocabulary

In a Tuton account these words become your student's vocabulary deck, so they come back in practice between lessons.

authenticrealizationcatalyzepersistmemoirinsightbackstoryinefficiency

This plan comes from the Pitch Delivery & Storytelling course in the Tuton library. Browse all free lesson plans.