Describing Data and Trends

B1 · Intermediate48 minConversation SkillsLesson 6 of 8 · Outline

Aims

Goal: make numbers tell a story with What–So What–Now What — describe the data, explain why it matters, recommend the action.

The lesson, stage by stage

  1. Warm up5 min

    Warm-up: Numbers that mean something

    2 warm-up questions

  1. Reading10 min

    Reading: Making Numbers Tell a Story

    Read a 230-word text about Making Numbers Tell a Story

  2. Framework6 min

    Framework: What–So What–Now What

    What–So What–Now What, 3 steps

  3. Practice7 min

    Practice: Data & Trend Vocabulary Practice

    Gap-fill exercise, 5 items

  4. Dialogue10 min

    Dialogue: Presenting a Trend to Your Colleague

    Role-play: You're updating your colleague on the latest customer data. You have a chart showing that customer churn (the rate at which customers stop using your product) has been rising for three months. Use the What–So What–Now What framework to present the data clearly. (4 lines)

  5. Discussion10 min

    Discussion: Communicating Data Effectively

    6 discussion questions

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