Sales & Client Calls

B1 · Intermediate1 hr 17 minBusiness EnglishLesson 7 of 8 · Outline

Aims

Goal: run a sales call that earns the next meeting — open with a reason, turn an objection into a question, and close with a date in the calendar.

The lesson, stage by stage

  1. Warm up5 min

    Warm-up: Let's Chat About Sales Calls

    2 warm-up questions

  1. Reading10 min

    Reading: What the prospect is deciding

    Read a 159-word text about What the prospect is deciding

  2. Vocabulary8 min

    Vocabulary: Sales Call Vocabulary

    7 items

  3. Reading10 min

    Reading: Effective Sales Calls

    Read a 283-word text about Effective Sales Calls

  4. Reading10 min

    Reading: Three model moments

    Read a 272-word text about Three model moments

  5. Practice7 min

    Practice: Sales Call Phrases

    Gap-fill exercise, 6 items

  6. Practice7 min

    Practice: Build Sales Sentences

    Word-ordering exercise, 5 items

  7. Dialogue10 min

    Dialogue: A Sales Follow-Up Call

    Role-play: You're following up with a warm lead who downloaded your company's free trial last week. Your goal is to understand their needs and schedule a demo. (11 lines)

  8. Discussion10 min

    Discussion: Your mission: earn the meeting

    3 discussion questions

Open the full lesson

The remaining 8 stages of this lesson, with the procedure, the examples and the exercises, are included with Starter, along with the interactive version you can teach from. Lesson 1 of this course is free: the full plan is on this site, and a free account opens it in the interactive player.

Target vocabulary

In a Tuton account these words become your student's vocabulary deck, so they come back in practice between lessons.

cold callwarm leadprospectupsellobjectionclose (verb)conversion

This plan comes from the Phone & Video Calls course in the Tuton library. Browse all free lesson plans.